Spend 4th of July weekend with family, food, music, Lucha Libre, attractions, and nearby fireworks vibes!
Latin Food. Live Music. Nonstop Fiesta!
Sept 5-7, 2026
The Sussex County Fairgrounds,
37 Plains Rd, Augusta, NJ
Rico Rico Fiesta is making its way to the Garden State — and we are bringing EVERYTHING. Three days of bold Latin flavor, high-energy entertainment, and the kind of good vibes that’ll have you coming back next year. Whether you’re rolling deep with the whole family or flying solo for the food and music, Rico Rico Fiesta New Jersey is the summer moment you don’t want to miss.
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EVENT HIGHLIGHTS
80+ FOOD VENDORS
Tacos, arepas, elotes, tortas, drinks + fusion bites.
Lucha Libre Mexican Wrestling
High-energy live Mexican wrestling shows.
Live Music & Headliners
Headliners, Dis, dance energy, cultural performance
Family Fun
Petting zoo, kids activity zone, workshops.
Dance Workshops + Samba
Brazilian Samba, dance workshops, parade moments.
Labor Day Weekend
Celebrate Labor Day Weekend with food, fun, and family memories.
Lucha Libre Mexican Wrestling
Colorful masks, high-flying moves, big personalities!
Get ready for an action-packed spectacle featuring colorful masked wrestlers, gravity-defying stunts, and crowd-pleasing entertainment. A beloved Mexican tradition, Lucha Libre brings energy, excitement, and family-friendly fun to the festival!
Schedule:
Sep 5
(TBD)
Sep 6
(TBD)
Sep 7
(TBD)
So Nice, We Said Rico Twice!
80+ FOOD VENDORS&Festival Eats
- Taste your way through Latin favorites, fusion bites, and crowd-pleasing festival foods, plus explore 30+ merch vendors.
LATIN RHYTHM, Performances&High-Energy Shows
- From Lucha Libre and samba parades to DJs, dance workshops, and cultural performances, plus interactive highlights like the Bad Bunny costume contest and hot pepper eating challenge
Family Activities, Interactive Experiences &More
- Fetch the Fun Dog Show presented by Bone-A-Fied Talent Group, petting zoo, kids zone, car expo, and more — with free entry for kids 10 and under.
FOOD Vendor HIGHLIGHTS
80+ Latin food Vendors - From authentic Latin classics to creative fusion bites.
Upgrade your Rico Rico Fiesta experience with VIP access.
Enjoy exclusive entry to the VIP lounge area, where you can get a closer view of the main stage and Lucha Libre Mexican wrestling ring. VIP guests will also have access to a private VIP bathroom trailer for extra comfort throughout the event.
Each VIP ticket also includes two exclusive Rico Rico merch items:
A Rodeo Hat and a Rico Rico Soccer Ball.
Event Map
Ticketing Options
Free entry for kids 10 & under (no ticket needed)
General Admission (GA)
$12/$20
(+fees)
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Early Bird: $12 + fees + tax (available until 11:59 PM the day before each event day, while supplies last)
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Same Day: $20 + tax (available from 12:00 AM on each event day, online & at the door)
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Single-entry ticket for your selected session
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No re-entry once you exit
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Enjoy full access to all food vendors, live shows, contests, merch vendors, workshops & activities, and GA areas
VIP
$45
(+fees)
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VIP Early Access (first hour exclusive daily)
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VIP Premium Restrooms
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Exclusive VIP Merch
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VIP Area by Stage
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All-day Entry & Re-entry
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Express Check-in at the gate
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Full access to all food vendors, performances, contests, merch vendors, and festival areas