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July 3-5 | Augusta, NJ ◼ July 17-19 | Philadelphia, PA

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New Jersey, The Fiesta Has Found You.

July 3–5, 2026

The Sussex County Fairgrounds, 37 Plains Rd, Augusta, NJ 07822

Rico Rico Fiesta is making its way to the Garden State — and we are bringing EVERYTHING. Three days of bold Latin flavor, high-energy entertainment, and the kind of good vibes that’ll have you coming back next year. Whether you’re rolling deep with the whole family or flying solo for the food and music, Rico Rico Fiesta New Jersey is the summer moment you don’t want to miss.

EVENT HIGHLIGHTS

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80+ FOOD VENDORS

Your next favorite bite is here. Over 80 vendors serving up bold Latin flavors and global festival favorites — all weekend long.

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LIVE SHOWS ALL WEEKEND

The stage is set and the lineup is stacked — Lucha Libre, live DJs, samba parades, dance workshops, and cultural performances that'll keep you on your feet.

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LATIN MERCH MARKETPLACE

Shop the culture. 30+ vendors bringing handcrafted pieces, cultural fashion, and finds that are truly one of a kind.

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INTERACTIVE CONTESTS & GAMES

The crowd goes wild for a reason. Join the Hot Pepper Eating Challenge, bring your best Bad Bunny fit to the costume contest, and make some memories.

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FAMILY ACTIVITIES

Sun, fun, and something for everyone — kids zone, petting zoo, car expo, and the Fetch the Fun Dog Show presented by Bone-A-Fied Talent Group. Kids 10 and under get in FREE!

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FESTIVITIES GALORE

Blink and you'll miss something. Every corner of Rico Rico Fiesta New Jersey is packed with energy, excitement, and good times.

Event Map

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Ticketing Options

Free entry for kids 10 & under (no ticket needed)

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General Admission (GA)
$12/$20

(+fees)

  • Early Bird: $12 + fees + tax (available until 11:59 PM the day before each event day, while supplies last)

  • Same Day: $20 + tax (available from 12:00 AM on each event day, online & at the door)

  • Single-entry ticket for your selected session

  • No re-entry once you exit

  • Enjoy full access to all food vendors, live shows, contests, merch vendors, workshops & activities, and GA areas

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VIP
$45

(+fees)

  • VIP Early Access (first hour exclusive daily)

  • VIP Premium Restrooms

  • Exclusive VIP Merch

  • VIP Area by Stage

  • All-day Entry & Re-entry

  • Express Check-in at the gate

  • Full access to all food vendors, performances, contests, merch vendors, and festival areas

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